IMPACT OF PRICE PROMOTION ON ONLINE IMPULSE PURCHASE INTENTION WITH MEDIATION OF HEDONIC MOTIVES. Al-Aasar, [S. l.], v. 2, n. 3, p. 13–25, 2025. DOI: 10.63878/aaj528. Disponível em: https://al-aasar.com/index.php/Journal/article/view/528. Acesso em: 6 nov. 2025.